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VP Project for Fast Web

Virtual Production Project for FastWeb Advertisement

Fast Web is the leading telecommunications service provider in Italy. They asked us to make a virtual production television advertisement, in which top-level athletes are integrated into virtual environments.
Do you want to see the final result? We show it to you in the video below

Our team traveled to Milan to film on set with professional athletes. For this recording, a futuristic-inspired environment was presented. The objective was to transmit, thanks to the athletes, the speed of the new modem that integrates Alexa.

The composition of scenes was carried out in Unreal Engine in real time and, thanks to Mo-Sys technology and the motion capture suit, the protagonists could be integrated: Filippo, Simona and the Italian Olympic gymnastics team .